Prospect stages, deal values, and follow-up priorities
BrightCanvas has 5 active prospects with Vertex Outdoor as the first closed deal ($48K ARR). The pipeline includes Meridian Brands ($120K estimated), NovaTech, Luma Cosmetics ($2M ad spend), and Ironclad Fitness. Four follow-up tasks are overdue, with Meridian and NovaTech being the most time-sensitive.
Prospects by Pipeline Stage
| Prospect | Stage | Contact | Key Task |
|---|---|---|---|
| Vertex Outdoor | Won | Derek Owens | Draft case study |
| Meridian Brands | Qualified | Tom Bradley | Send proposal (OVERDUE) |
| NovaTech | Contacted | Amanda Liu | Follow up after demo (OVERDUE) |
| Luma Cosmetics | Lead | Jessica Park | Prepare custom deck |
| Ironclad Fitness | Lead | Ryan Mitchell | Schedule intro call (OVERDUE) |
Pipeline Detail